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Seth GodinThe Song of Significance (Paperback)

Management & Leadership
Management & Leadership

R249

Retail: R380
About

From the bestselling author of Purple Cow and This Is Marketing comes a new expert guide for leaders facing unprecedented challenges in a rapidly-changing workplace.

The workplace has undergone a massive shift. Remote work and economic instability have depressed innovation and left us disconnected and disengaged. Quiet quitting runs rampant, and people show up without truly showing up. Alarmed managers are doubling down on keystroke surveillance, productivity tracking and back-to-the-office mandates, when what they should be doing is the opposite - affording employees the dignity necessary to inject purpose and motivation into their work.

In The Song of Significance, Seth Godin argues that we need to build organisations that empower and trust employees to deliver their best work, no matter where they're working. If you want your employees to live up to their full professional potential, you must give them the respect and autonomy they deserve as humans. Godin offers a series of commitments leaders must make, and a list of organizational milestones on the way to significance.

It's time for leaders to make and keep a new promise, and to recognize that, as Godin says, "Humans aren't a resource. They are the point."

Product Specifications
  • Format: Paperback
  • Pages: 208
  • ISBN: 9780241655542
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Decisions, decisions!

Without thinking too long, what's your favourite colour? Cool... has it always been that or did it maybe change as you grew older and your vocabulary expanded beyond the basic blue, yellow and green? Next question, if you had to choose between pizzas and burgers, which would you go with? As in like, if you choose one, you can never have the other again - ever! Not so easy, eh?

We humans are complex things. Our tastes and preferences change, and there's nothing more frightening than having to make a decision we can't back away from. That's why it's always better to have a choice and some variety, like our main deal: a mixed case of red wines from Peter Falke - everybody's favourite colour in winter!

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