Established in 1876 by George Henry Bass, G.H. Bass & Co. began with a man on a simple mission - “To make the best possible shoe for the purpose for which it was intended.” In 1936, the brand put a stylish spin on a Norwegian farm shoe designed for “loafing in the field,” and playfully dubbed them Weejuns – introducing the world’s very first penny loafer.
Worn by presidents and Hollywood legends alike, Weejuns have been a staple for some of the most influential subcultures in fashion history. 80 years later, Weejuns are still handmade ethically in our factory in El Salvador, using the same time-honored techniques pioneered in 1936.
And you know how we know this?
Simple: it's simple. Cut a hole in a piece of fabric and call it a day simple.
The poncho is the clothing equivalent of the Japanese flag. If we were to list step-by-step instructions on how to make one yourself, there'd be no Step Two.
If you're wondering how this ties into today's deals, it doesn't. These are just the things we think about when we're tasked with writing blurbs but we're completely out of inspiration.