Diadora was founded in 1948 in Caerano di San Marco, Italy.
Sport DNA and Italian artisan tradition are the Diadora Lifestyle marks of distinction, so defining a brand that originates on the sports pitch yet finds its natural habitat in the street.
Representing what we are - no compromises - has always been the focus of the Diadora Lifestyle world, one which clearly aims to encourage a determination to be what others are not: ourselves.
Casual or Active - Diadora is for you!
We're not even halfway through the 2024 Paris Olympics and South Africa's athletes have already racked up more medals than their previous Olympic performance!
Our Rugby 7s team is unstoppable, Alan Hatherly is conquering mountains on his bike, and Tatjana Smith is making waves in the pool. Ons is trots op julle!
Perhaps you want to bring home gold or silver for yourself. And with today's deal on the Jane Becker 24-Piece Stainless Steel Cutlery Set you could do just that! It also comes in rose gold and black - if that's more your speed.