
By purchasing this tote, you’re supporting goGOGOgo NPC and the grandmothers of South Africa.
Wherever You Go, Carry the Spirit of Freedom Day
This Freedom Day, celebrate the freedom to choose better, to shop local and support the women who hold our communities together.
Each GOGObag is handmade in Alexandra, Johannesburg, by a grandmother. Freedom Day marks South Africa’s first democratic elections in 1994, a symbol of dignity and opportunity. Through GOGObags, that spirit lives on by creating income freedom for grandmothers, helping them earn and provide for their families.
Over 4 million children in South Africa are raised by gogos. Your purchase directly supports these caregivers and contributes to their household income.
Durable, vibrant, and made for everyday use - each bag is as bold and resilient as the women who create it.
Choose local. Choose impact. Choose GOGObags