This is the backpack for people who don't wear backpacks. Sure, we borrowed some details from our outdoor heritage to create the Base Camp Fuse Box - it's made from our ultra-durable Base Camp Duffel material, it's a top loader and has a chest strap - but it's very much a pack of the streets. Its clean lines and angular shape fit in well in the urban jungle, while a hidden rear-entry smartphone pocket, zipped tablet pocket, internal water bottle holder and padded laptop sleeve make light work of lugging your gear around town.
You know the type. They'll say something along the lines of "I really miss my old Chevy Spark. This Audi SUV is so much harder to park."
Rest assured they don't miss that Chevy AT ALL. They just want you to know that they spent truckloads of cash on the latest Audi, but they want to come across as really casual because somehow that makes them cooler. Or something.
You'd think the complete lack of any complimentary responses would put an end to this type of self-appreciation, but if anything it's happening more and more.
We'd love to come up with an effective solution to it but we're waaay too busy running a successful eCommerce company to actually invest the time.
Did you know we're also getting our PhDs on the side? No big deal.